How to Run a Cinemagraph Booth


#1

Not only are cinemagraphs engaging to view on websites and social media, the creation process is a fun way to create memorable experiences and grow awareness at live events and conferences. Flixel Studios has done activations for Disney, A&E, TIFF, and the Olympics to name a few, providing a unique way for guests to capture the magic of the evening and share it with the world. More and more professional photographers are embracing cinemagraphs and starting to offer cinemagraph booths as a part of their services. Check out this awesome cinemagraph by simontrussellphotography for Virgin Holidays!

Running a cinemagraph booth for hundreds of people may sound overwhelming, but understanding the requirements involved and a little preparation beforehand will keep things moving smoothly and leave you delighting everyone! The following are some of our practices to help you get started.

  1. Figure out (roughly) how many attendees you can expect. This will help you get an overall idea for how the booth will flow and how many people you’ll have on hand running it. Will people be able to visit the booth freely throughout the event, or only at a designated time? Generally you’ll need at least one person shooting and editing the cinemagraphs and another person taking down contact information and sending the cinemagraphs to your guests. Consider having an additional booth operator for each task during larger events.

  2. Choose the type of motion that will be happening in your cinemagraph. Some setups may have multiple options for interaction and props for guests. Keep in mind that you’ll want to keep things moving smoothly so avoid anything too complicated or time consuming. Additionally, a short motion will help ensure your guests don’t move around too much and will give you a smaller video file to send over email. Use of green screen is another option though it will require a little more time in editing as well as incorporating other software into your workflow.

  3. Organize your cinemagraph delivery system. Sending your cinemagraphs should be as streamlined as possible. The easiest way to do this is via email. To determine the best method decide what is important to you/your client’s business.

  • Decide if your guests will be receiving their cinemagraphs on the spot or afterwards. If you are working with a small team, have many guests, or are incorporating additional elements via green screen or other techniques, you’ll likely want to take down your guests information and send them their cinemagraphs at a later time.

  • Will everyone be sent their cinemagraphs individually or will there be a public gallery they can download theirs from? If you plan on sending cinemagraphs individually at a later time plan how you will track each cinemagraph video to the correct email address. One method is to rename the cinemagraph document to match the email address.

  • Will guests be required to subscribe to a mailing list to receive their cinemagraphs? If so, you can let them know when entering the booth that to receive their cinemagraphs they consent to being subscribed to your newsletter.* Otherwise you may choose to have an optional subscription link available in the email when sending the cinemagraph.

*Services like MailChimp can be helpful when subscribing guests to email campaigns.

Now that you’ve considered the scope, setup, and delivery of your cinemagraph booth you’re ready for the execution! The following steps breakdown the cinemagraph booth as your guests will experience it.

  1. Give a quick education to attendees on cinemagraphs and the booth concept, then direct them to pose in the booth space.

  2. Shoot video of the attendees using the capture function within Cinemagraph Pro for iOS.

  3. Have the attendee watch as you mask their cinemagraph in real-time, using Cinemagraph Pro on the iPad.

  4. When you’ve finished editing, export and send the attendee over to your assistant who will take down their email.

  5. Airdrop the exported cinemagraph from within Cinemagraph Pro, to your assistant’s Macbook.

  6. Your assistant will then attach the cinemagraph video file to the email, and send!

If you’ve run a cinemagraph booth and have any tips, or have any questions, let us know in the comments below!


#2

This is excellent information. Also great for those looking to add something a little different to their event photography offerings. This is well explained and something that I may return to in the future as I have some work coming up that may involve this.


#3

yes, this is super cool, thanks for this! :raised_hands:


#4

We have photobooth gallery with lots of great examples. You’ll find it in the iOS app or on the web at https://flixel.com/cinemagraphs/photobooth/

It includes work from Flixel Artists around the word, and cinemagraphs created by Flixel Studios at live brand activations.